By Connie Osborne Monday 12 August 2013 Updated: 13/08 15:19
ALE lovers will be raising a glass to Alcester's first ever beer festival.
The Alcester Real Ale and Cider Trail will take place on Sunday, August 25, where the town's 11 pubs will be serving up traditional pints, menus and live entertainment.
Regular and seasonal drinks will be on offer from breweries across the country as well as Alcester's own Hogans and Purity.
The town crier will officially open the event at 12pm on the site of the town's old brewery opposite the town hall, while members of the Court Leet will then carry out the honoured tradition of ale tasting to officially approve the drinks are fit for human consumption.
A map of the trail will be available from all of the pubs which include The Lord Nelson, The White Lion, The Swan, The Dog and Partridge, The Cross Keys, Alcester Unionist Club, The Royal Oak, The Three Tuns, The Bear, The Turks Head and The Hollybush.
And visitors will be able to enter a free competition to win their height in beer which will include answering questions about the history of each pub.
Limited edition programmes will be available the week before the event, while official festival t-shirts can be purchased from any of the pubs on the day.
Sam Rath, chairman of Alcester's Chamber of Trade and Commerce, which has organised the event to boost tourism in the town, said the event showed the chambers support to the town's pubs which provide the second biggest source of income.
"I hope to see lots of people enjoying themselves on the day and we hope this is the first of many where the trail will continue to grow over the years."
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